The secret to picking the right wine club

The best thing about a wine club comes in knowing that you’ve got someone on your side, someone picking great wines for you for each and every shipment. It’s like having your own personal sommelier. That’s a great start, but wouldn’t it be great if, in addition, all the wines picked were guaranteed to be good - award winning, in fact. While we’re at it, how about ensuring that each wine is made by hand by artisanal winemakers who care about their craft. And the price? Well, given that as a club member you’re providing loyalty to the retailer, how about a club that returns that favor and offers you best in class pricing? That’s 5 aspects I think are important in a wine club. If a club delivered on three of these I’d be happy, all 5 and I’d be ecstatic.

I got into this industry because I wanted to create a wine club that I’d join myself. As the founder of Grape Collective I wanted to deconstruct, and redefine the concept of a wine club. My core principals are that I’ll only pick a wines I personally believe in, wines made by family wineries whose winemakers are passionate about their craft. Second, I pick wines I enjoy drinking and am excited to share. Finally, I’m committed to offering great pricing - our members will get a great deal on wines and NOT have to drink commercially made wines. Instead members will get to explore artisanal unique wines.

So, what does my ideal club look like? At Grape Collective, we have an introductory offer -- six bottles of wine for $49. Following this introduction, each quarter, members will receive a mixed case of high quality wines hand-picked by our team at a 15% discount off the retail price. In addition, we will be sending a weekly email where we profile family winemakers and members will have the ability to buy the featured wines at a 15% discount.

Our core values are quality artisanal wines at great prices. We look forward to collaborating with our winemaking partners and club members to produce a club that supports quality winemaking and provides great value.

The Grape Collective Club is affordable, its $0 to join, $49 for the first six bottles and you get 25% off all future purchases. And you can cancel anytime. Check out the link for more details and to give us a try. I’m sure you’ll love the wines, but if not, we offer a 100% no questions asked money back guarantee.