Fascinating video on the psychology of taste and wine on Science Friday featuring research and commentary from Dr. Brian Wansink, Director of Cornell University's Food and Brand Lab.
Just a few things you'll discover:
- People are not impressed by wine from North Dakota.
- Chef Boyardee on fancy china gets high(er) marks.
- "Sommeliers are basically busboys who happen to know a lot about wine," according to an actual sommelier.